MicroLearning: Is Byte Size the Right Size

August 2 / 10:00 AM

Shrinking attention spans, downsized budgets, and compressed schedules are leading the stampede for more microLearning. But is byte size the right size for your content? In this session we’ll employ morsels and sips to understand how microLearning contributes to formal, informal and incidental learning. Don’t leave your nano content to chance. Leave with a strategy for how to use your bytes to get big learning results.

  1. Define microLearning and it’s essential role in curriculum
  2. Explore microLearning options and their design implications
  3. Collaborate on a sample microLearning strategy applied to real world cases

AR Disruption: New Realities for Learning Design

August 2 / 3:00 pm

Pokemon Go shattered records and triggered stampedes. It’s caused traffic accidents and inspired new forms of collaboration. While the Pokemon Go phenom was short lived, augmented reality (AR) will forever influence the up-and-coming generations’ expectations for digital interaction. In this session I’ll talk about emerging technologies and draw essential lessons we can utilize to strengthen digital learning design.

  1. Distinguish augmented reality from virtual reality
  2. Identify what emerging technologies tell us about the future of digital content
  3. Discuss opportunities for learning design innovation
Date: August 2, 2017—August 3, 2017
Event: Minnesota eLearning Summit
Venue: Normandale Community College
Location: Bloomington, MN 55431

How to develop eLearning pricing and winning value propositions

We know we’ve got to go digital to remain relevant with our learners. But because investing in eLearning can either serve up a passive revenue stream boom or a catastrophic budget buster – a proven strategy is imperative.

In this session we’ll talk about crafting a winning value proposition, avoiding common mistakes that kill registrations and explore pricing structures that combat one-offs.

Date: August 25, 2017
Time: 12:00 central
Event: Blue Sky eLearn Webinar
Topic: How to develop eLearning pricing and winning value propositions

Join me for two round-table discussions!

  • Irresistible eLearning marketing: Marketing online learning requires different a approach than place-based events. Let’s share marketing strategies and tips for driving attention, registration, and results for your elearning programs.
  • Cool tech for PD Programs: With so many shiny new tech tools, how do you know which ones to choose for your learning programs? Let’s swap insights about tools to manage programs, spike engagement, market programs, and produce amazing online learning. I’ll share a cheat sheet of my faves.
Date: May 17, 2017
Time: 7:30 am - 4:00 pm
Event: Associations North Annual Meeting and Expo
Venue: U.S. Bank Stadium
Location: Minneapolis
Public: Public
Registration: Click here to register.
More Info: Click here for more information.

Speaker Training: Powerful Presenters Skill-building Workshop

This invite-only event for current and apprenticing faculty of a flagship training program will be a hands-on experiential workshop on facilitating learning. We’ll explore:

  • How brains learn
  • How to powerfully convey ideas
  • How to get out of the way and facilitate long lasting learning

Through practice and coaching, we’ll put the polish on for our upcoming event.

Date: July 17, 2017—September 26, 2017
Time: 9:00 AM
Event: Private Client Event
Topic: Powerful Presenters Skill-building Workshop

Monetizing eLearning: Strategies to Build Revenue Momentum

We know we’ve got to go digital to remain relevant with our learners. But because investing in eLearning can either serve up a passive revenue stream boom or a catastrophic budget buster – a proven strategy is imperative. If you’re preparing to launch new online learning, or diagnosing a program that’s failing, let’s orient your bearings. In this webinar we’ll explore the underpinnings of a winning eLearning strategy that will set you squarely upon the pathway to profit.


  • Discover the key components of a value proposition that will drive learners to click for more
  • Avoid common mistakes that kill registrations
  • Explore pricing structures that combat one-offs
  • Bonus: The secret to synergy between live and online learning!
Date: June 15, 2017
Time: 1:00 Central
Event: iCohere Webinar
Topic: Monetizing eLearning: Strategies to Build Revenue Momentum

Join me at XDP – I’ll be a Team Leader facilitating an exciting day on Learning.

What’s XDP?

XDP (Xperience Design Project) is an experience built specifically for teams that design and execute association events.

It’s a creative and interactive playground where you feel free to be honest, ask questions, and share bold ideas. At XDP, you surround yourself with other smart, ambitious association professionals and industry partners who can help you discover powerful new ways to exceed your goals.

If traditional association events are coffee, then XDP is a triple espresso shot to the face.

Date: May 23, 2017—May 24, 2017
Topic: Join us to find out!
Venue: Gaylord National Resort and Convention Center
Public: Public

Learning Leadership: Meeting Disruption With Design

Associations are facing an increasingly competitive continuing education market, and our member-learner expectations for what they want, when they want it, and how much they are willing to pay for it are shifting. Which next steps will yield the greatest impact? Let’s talk about a model for designing our success that sharpens our focus upon three critical components of learning leadership. If education is central to our value proposition, our future success depends upon meeting disruption with design.

TeleWork Panel

Join us for a discussion on a variety of flexible work schedules – the challenges, the benefits, and the strategies to make it work.

Date: May 31, 2017—June 2, 2017
Event: Georgia Society of Association Executives Annual Conference
Topic: Learning Leadership: Meeting Disruption With Design
Location: Macon, GA
Public: Public

Designing Learning to Drive Results

One of the greatest challenges of L&D teams is aligning training with the organization’s business goals. We’re familiar with analyzing the issue and designing learning sessions – but studies show the impact of training is variable. How can we ensure our programs hit their mark? In this session we’ll explore strategies we can count on to change behavior and measure the results.

Date: September 20, 2017
Time: 12:00 - 1:00 pm Central
Event: Twin Cities Human Resource Association Webinar
Topic: Designing Learning to Drive Results
Public: Public

Portfolio Management to Boost Program Performance

Concerned about falling registrations? Making budget? Inconsistent performance of programs? Portfolio management and intentional content development can help you jump the ruts and drive program performance. Led by Tracy King, who is passionate about helping associations increase the relevance and revenue of their learning programs, this session will tackle one common myth and three essential practices required for breakthrough performance that will energize learners and spike participation.

Maximum Impact: Designing Learning That Lasts

The value driving program registration is impact–learning transformed into action that makes a meaningful difference to your members. This session will explore key considerations for learning design and program execution–like the neuroscience of acquiring new knowledge and behavior change–that will generate maximum impact. We’ll also discuss evaluation strategies necessary to demonstrate program effectiveness, so you can measure your splash. Tracy King, who brings 17 years’ experience in the education industry, will lead this session.

Date: March 1, 2017—March 3, 2017
Event: Learning Technology Design Conference
Topic: Maximum Impact: Designing Learning That Lasts
Venue: Tagoras

eLearning Strategy: Pathway to Profit

Professionals have less time and budget for traditional live-learning events. eLearning programs give associations and nonprofits the opportunity to address this need—and hold onto vital revenues.

The challenge is that online programs are very different from traditional learning programs.  If you promote them, price them, develop them and deliver them with a traditional strategy, your online programs will fail to meet learners’ expectations … or yours.

Why risk trial and error? Let an eLearning expert show you the pathway to profits!

In this 90-minute webinar, Tracy King (Chief Learning Strategist and Founder of InspirEd) presents a proven strategy for maximizing your eLearning ROI. Whether you’re about to launch your program or need to save a struggling program, you’ll discover how to make quick hits and long-term decisions that can keep your online offerings relevant—and profitable.

Keep learners coming back!  From marketing and pricing, to overcoming the challenges a non-face-to-face learning environment, you’ll learn success secrets and how to avoid mistakes that turn your program into a disappointed budget buster. Plus, you’ll have the chance to ask your own questions during the Q&A portion of the webinar.

Reserve your space now for expert guidance on building a strategic and successful eLearning program, including:

  • The key components of a value proposition that drives learners to click for more
  • How to brainstorm quick wins that will give propel your momentum
  • Common mistakes that kill return registrations—and how to avoid them
  • Using pricing structures to combat one-offs
  • How to create profitable synergies between live and online learning

Remember, with professionals increasingly short on time and budget, eLearning can play a critical role in meeting their need for ongoing education—and your association’s ongoing need for fresh revenue streams.  Don’t miss your opportunity to learn how to make your programs prosper!

Date: January 24, 2017
Time: 1:00 - 2:30 pm Central
Event: Association TRENDS Webinar
Topic: eLearning Strategy: Pathway to Profit
Public: Public